On
April 27, (2014), Husqvarna Group celebrates 325 years of innovative Swedish
engineering. The Group reflects on a unique history, from weapons to robotic
mowers, constantly setting new standards in technology and usability.
Since
starting out in 1689, Husqvarna Group has manufactured a wide range of quality
products. Excellent engineering skills, a strong entrepreneurial spirit and a
passion for quality has led to innovative solutions, successfully taking the
company from weapons, via sewing machines, stoves and motorcycles, to today's
cutting-edge outdoor power products.
"For
325 years Husqvarna has developed and manufactured quality products, to help
users achieve great results," says Kai Wärn, President and CEO for
Husqvarna Group. "As we look into the future we will continue to deliver
high performing products and solutions building on our values of entrepreneurial
spirit and staying close to our customers."
Our
heritage
In
the late 1600's, the wars that raged across Europe resulted in an increase in
Sweden's weapons production. Hydropower was required for production, so in
1689, a drilling works was established beside the water falls in Huskvarna in
southern Sweden (at that time spelled Husqvarna), where many products are still
produced today.
As
the need for weapons declined, the company saw an opportunity to branch out by
applying the precision engineering skills achieved from producing weapons, to a
whole new set of other products ranging from sewing machines, hunting weapons,
wood stoves, mincing machines, bicycles, motorcycles, gas stoves, microwave
ovens and much more. Since the 1960's, the company focuses on outdoor power
products for parks, gardens, forests and products for the construction
industry.
Environmental
and ergonomic concerns
The
know-how gained from developing and manufacturing so many different products
became an asset when designing new products and challenging existing solutions,
an early way of "thinking outside the box".
Throughout
the years, Husqvarna Group has proved its technological leadership by
introducing ground breaking and award winning solutions and products with a
strong user focus:
· X-Torq® predominantly used in handheld
products, that delivers lower fuel consumption and reduced exhaust emission
levels in accordance with the most stringent environmental regulations.
· AutoTune™, a technological and
environmental breakthrough in professional chainsaws, minimizes exhaust
emissions and optimizes engine performance, omitting the need to spend time on
carburettor adjustments.
· Battery-powered mowers and chainsaws for
semi-professionals; light-weight, quiet and free from direct emissions.
· Robotic mowers, the quiet self-operating
mowers that frees up time for homeowners and facility managers produces no
direct emissions during use and consumes very little energy.
· Demolition robots for the construction
industry deliver high power despite of low weight, equipped with remote-control
that enables demolition tasks in areas where it is too dangerous for workers to
enter.
Our
milestones
1689:
Rifle factory
When
Swedish weapons production took off in the late 17th century, hydropower was
needed to handle certain mechanical operations. The drillingwork at the
waterfalls in Huskvarna, southern Sweden, is our first plant. At the beginning
of the 18th century this state-owned rifle factory had some 1,000 employees.
The last shotgun was produced in 1989.
1867:
Limited company
The
limited company Husqvarna AB is formed.
1872:
Breaking new ground
Husqvarna's
rifle contract with the Crown comes to an end and the company decides to branch
out. This becomes the start of a very innovative and ambitious period,
resulting in a broad array of new products including sewing machines (1872),
hunting weapons (1877), wood stoves (1884), mincing machines (1890), the first
Swedish typewriter (1895). Household equipment is still sold in the Nordics by
Electrolux. The sewing machines are now part of SVP Worldwide.
1896:
Bicycles
The
era of bicycles is started in the factory and Husqvarna-branded bicycles become
popular. A large number of patents are registered. The last bicycle is produced
in 1962.
1903:
The motorcycle era begins
The
production of motorcycles gives Husqvarna a world-wide reputation, when
lightweight yet powerful engines helped make some of the most successful track
racing and motocross bikes in history. Years later, in 1982, a Husqvarna motorbike,
MC 258, wins the 250cc class of the legendary Paris-Dakar rally. The motorcycle
division was divested in 1987, and is now part of KTM in Austria.
1919:
The first lawnmower
When
Husqvarna acquires `Norrahammars Bruk', the product range expands to include
heating boilers and lawn mowers. This acquisition turns out to be the first
step in the Group's current focus on outdoor power products. The first
motorized Husqvarna lawnmower for commercial use is launched in 1947, and in
1959 the first homeowner model reaches the market.
1959:
The first chainsaw
As
demand for bicycles, mopeds and motorcycles declines, forestry becomes
increasingly important in Sweden. Husqvarna's expertise in engines from the
production of motorcycles is now utilized in new product areas. Husqvarna
introduces its first chainsaw, Husqvarna 90. The chainsaw was shaped by iconic
Swedish designer Sixten Sason and used motorcycle muffler technology to achieve
lower noise levels than its competitors. The chainsaw is later further developed
into power cutting tools for the construction industry.
1968:
Flymo
Acquisition
of the hover lawn mowers company AB Flymo.
1969:
Setting new standards for ergonomics
When
the Husqvarna 180 chainsaw is released it features a groundbreaking
anti-vibration function that prevents `white fingers disease', a common problem
for forestry workers around the world.
In
1973, Husqvarna introduces the world's first chainsaw with an automatic
chain-brake. In 1999, the feature TrioBrake™ is introduced enabling users to
activate the chain break with the right hand - further reducing the risk of
injury for forestry workers.
1970:
First female board member
When
Lil Wettergren is elected to the Husqvarna Board of Directors, she becomes the
first female board member of a Swedish listed company.
1978-79:
Outdoor power products expands
Electrolux
acquires Husqvarna and the outdoor operation continues to expand both through
organic growth and through acquisitions, such as AB Partner and Jonsereds AB.
Power products now include chainsaws, motorcycles, lawn mowers and power
cutting machines.
1980's:
Strengthened positions in the U.S.
Organic
growth and acquisitions expand Husqvarna's operations in lawn and garden. Two
major acquisitions, Poulan/Weed Eater and Roper Corp, are complementing
Husqvarna's product range making the U.S. the largest market for garden
equipment.
1995:
The birth of the robotic mower
Husqvarna
Group pioneered the market by launching the world's first solar powered robotic
lawn mower. This is the world's first fully robotic lawnmower, running on
nothing but solar power; a predecessor to today's Husqvarna Automower®. In
2013, a third generation model with built-in GPS is introduced. It took almost
15 years until sales started to take-off for robotic mowers making it a big
success story.
2002:
Power cutters and diamond tools
When
Partner AB launches the first power cutter as a saw accessory in 1958, it is
the starting point of what today is the business area Construction. When
Diamant Boart International was acquired in 2002, the construction business
doubled its' the size, turning into a world leader within its segment.
2006:
On its own feet
Husqvarna
becomes independent again and is listed on NASDAQ OMX Stockholm. Headquarters
is based in Stockholm.
2007-2008:
Expansion
Husqvarna
expands in watering when acquiring the Gardena brand. The acquisition of Zenoah
in 2007 brings strong brands, complementary products and geographic expansion
in Japan. In 2008, the production in China is expanded through the acquisition
of the Jenn Feng operation and the construction of a new plant for chainsaws
and other handheld products.
2009:
Husqvarna demolition robot
Husqvarna's
first remote-controlled demolition robot is launched, designed for all
demolition tasks, also where it is too dangerous for workers to enter.
2012:
Battery products
Husqvarna
introduces a range of battery products for semi-professionals; chainsaws,
trimmers, hedge trimmers and a rider. These are emission-free, with less noise,
vibration and maintenance.
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