HOUSTON – September 24 -- Ybravo.com recently sold a controlling interest in their company to Ybravo Texas, LLC a corporation controlled by Engine Warehouse Inc. (EWI) located in Houston, Texas. Ybravo.com believes the additional synergies of this new ownership strategy will directly lead to wider market access for their products and improved logistical support.
Ybravo
will continue to be a brand fully focused on commercial landscapers that
maintain small properties and the distributors/dealers that serve them. Their
21” and 25” walk-behind mowers offer an outstanding alternative to existing
mowers available to commercial dealers and their commercial customers.
Jeffrey
Beltramo, President of Ybravo.com states, “We have been seeking an equity partner
that would help propel the Ybravo brand forward both domestically and internationally.
We believe with the strong EWI distribution model many cost efficiencies can be
achieved both immediately and in the long term.”
Robert
Graham, President of Ybravo Texas, LLC comments, “The acquisition of Ybravo.com
positions EWI well to meet the needs of our dealer network, while providing a means
to significantly extend our reach. We continuously pursue quality products and brands
which enhance and compliment our existing products.
Graham
continues, “We respect the accomplishments of the Ybravo.com management team
and look forward to supporting them with additional resources. The existing Ybravo.com
management team, Jeffrey Beltramo, President, Leif Persson, Product Manager,
and Ron Brunone, Sales Manager will continue to play major roles in the new organization.”
The
“new” Ybravo will develop a distribution strategy that will provide easier and
more localized availability of their product across all markets.
Ybravo.com
dealers are always encouraged to contact our management team directly about any
issues they face both now and in the future.
Ybravo.com
launched their initial product, the Bravo 21 commercial mower, in the
California market in the middle of 2009.
For
additional Information, please call 1.888.Ybravo.1 or email to sales@ybravo.com
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